After much thought, I decided against using
a picture, or creating a logo for my brand. In the long run I would like to go
into different areas of art and design and thinking ahead it would be better to
do a general branding rather than it being photography specific.
Deciding to use a creative font and just
having my name for my brand identity was simple enough, I didn’t want to create
a name for a company and as I have already worked using my name as my brand before
it seemed simple to keep it that way.
What I like about the font I chose is that it’s
a handwritten font want makes it look more creative and personal. I didn’t want
anything too formal, or plain. However it was really important for it to still
be legible.
I got the font of a website (DAFONT), this
is a site that you can download fonts from, both for free or at a cost
depending on the creator. I needed to be really careful what one I chose and
had to make sure that it was available for commercial use. The reason for this
is because I wanted to use this in my logo and for branding of my own business and
not have any legal implications for doing so.
I was really fortunate that the font that I
wanted to use had this note attached from the creator. This means that I can
use the font as I please.
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